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Manufacturing

5 Best Practices for Creating Lead-Generating Manufacturing Websites


If you think manufacturing isn’t sexy enough for great digital marketing, then think again! Your product or products are interesting to your customers, which means you have the potential to create an engaging and lead-generating manufacturing website.

The process for creating lead-generating manufacturing websites is very similar to the techniques used by B2C and B2B brands with flashier reputations. It all starts with great content and giving leads the opportunity to interact with your company at various stages of their purchasing …

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