A beautifully designed, easy-to-navigate senior living website is important for the overall user experience, but it’s the content on your site that drives traffic from the search engines, engages seniors and their families, and ultimately persuades them to take action. Here are five ways we use content marketing to help our senior living clients establish […]
Lisa Frawley joined the Mannix Marketing team in 2016 as a Digital Marketing Strategist. With more than 20 years of marketing and communications experience, and a strong background in writing, Lisa enjoys regularly contributing to her clients’ blogs and social media campaigns, as well as providing on-site optimization and developing rich SEO-friendly website content.
- Organic & Local SEO
- Facebook Marketing
- Content Marketing
- Senior Living Marketing
Lisa earned her bachelor’s degree in marketing from Hofstra University on Long Island, and went on to work with several national brands, including 1-800-FLOWERS.COM, Marvin Windows & Doors and UPS. She returned to her hometown of Glens Falls in 2012, and is delighted to use the knowledge and experience she’s gained to help both local and national clients maximize their presence on the Internet.
When she’s not helping clients get found on the web, Lisa enjoys dance, yoga and teaching group fitness classes.
Fun Facts about Lisa
What is your favorite activity?
I love to dance! As a child I took tap, jazz and ballet lessons, and I minored in dance at Hofstra University. After college, I performed with an amateur dance troupe on Long Island for several years and competed as a Pro-Am ballroom dancer. Today, I continue to share my passion for fitness with others by teaching yoga and cardio dance classes at a local gym.
If you had a time machine, what era would you visit? Why?
This kind of goes along with my love of dance, but I often wish I was a teenager in the 1950’s. I love everything about the decade of poodle skirts, saddle shoes, and doo-wop music, but mostly I love the idea of spending my weekends dancing the night away at a sock hop. From the jitterbug to the twist, I’d be the first one to sign up for Dick Clark’s American Bandstand.
Do you have any special skills?
It’s not really a skill, but I have 3 rows of eyelashes, instead of one. It sounds silly, but it sometimes makes it difficult for me to wear glasses without smudging the lens. The genetic mutation is known as districhiasis, and while it does not give me superpowers, it has proved helpful for other famous lush lash sufferers, such as the violet-eyed Elizabeth Taylor.