That is the reality that restaurants in New York State and across the nation are facing. The Challenge Ravenous, a chef-run restaurant in Saratoga, specializes in custom crepes, poutine, pomme frites and dipping sauces. With dine-in seating off the menu, sales quickly dropped. The owner, David Zuka, needed a fast, effective solution that would keep […]
Tracy SabattisDirector of Regional Guides
Tracy started working on websites in 1998, back when AltaVista was all the rage, and Google was the new kid on the block. She joined Mannix Marketing in 2000, bringing her love of writing to the growing field of Search Engine Optimization and discovering her true passion for all facets of Internet Marketing, from website design to PPC. In 2009, Tracy left Mannix to join a start-up where she worked with a development team from the ground up to develop a scalable process for creating, organizing and optimizing content, and contributed to the company's business and revenue models as a member of the executive leadership team. In 2014, she rejoined Mannix Marketing and returned to her Internet Marketing roots, the Regional Guides, two of which she helped launch in the early 2000s.
SEO Secrets…. Crawl before you walk!
Every few weeks someone will ask me what my ‘secret’ is for SEO success. My response is usually: fly low under the radar and create randomness on purpose. When we first started kicking around the idea of writing a newsletter, a friend of mine expressed concern that we would be giving all our SEO secrets […]