Starbuck Island Luxury Apartment Community uses website launch and SEO strategy to build awareness and drive leads
Starbuck Island is Troy’s newest waterfront luxury apartment complex. As they were preparing to launch their community, they knew they needed a sleek, modern website to tell their story and get them found on the web. And, of course, in today’s market, the website had to look great and function well on mobile devices.
- 63% of Total Traffic is Organic Search Traffic
- 50% of Total Traffic is Mobile
Mannix Marketing understood the need for a crisp, clean website with a focus on generating new clients and leads. Carefully designed calls-to-action were strategically featured throughout the new site, encouraging visitors to take action to generate more leads.
Starbuck Island opted for a customized Search Engine Optimization strategy to ensure maximum exposure upon launch (and beyond) and to ensure they were focused specifically on their target market.
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