Meet the Mannix Marketing Staff!
Big City Talent ... Small Town Roots!
Talent... Trust... Experience... At Mannix Marketing, you will find all three. A professional team of graphic designers, programmers, marketers, copywriters and search engine optimizers all devoted to providing you the best internet marketing plan for your dollar. From a one-woman show in 1996 to a vibrant team of over 30 professionals today, Mannix Marketing continues to grow as we meet the needs of our ever expanding client base.
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Jeremy Abel - Digital Marketing Strategist
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Jeremy graduated from Siena College with a Bachelor's in Marketing & Management. During that time, he found his niche in research, conducting studies on brand personalities, impulse control and mobile phone use. He considers himself an online marketing evangelist- finding pleasure in educating clients and creating web strategies that positively impact their brand's digital presence. Outside of the office, Jeremy's love for online marketing is fed through webinars, blog articles, and consumer research. He also enjoys volunteer work, going to the gym, and running around with his energetic black lab, Bailey.
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Chris Archibee - Director of Web Development
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Chris oversees our team of graphic designers and website developers, who work together to formulate a unique marketing strategy on each new website we build. Throughout his 9 year career with Mannix Marketing, Chris has especially enjoyed interacting with clients and learning about their singular industries and business goals.
He brings a respect for everyone's unique perspective to each project; and considers all points of view while working with a client to establish their Internet marketing plan. Chris's extensive experience in systems analysis and technical training keeps projects running smoothly and efficiently and has provided him with the rare ability to discuss technical matters in plain English so everyone can understand them.
Outside the office, Chris's favorite thing to do is spend quiet time at home with his partner and step-daughter. Cooking, wine and movies (some good and some bad) are the order of the day. Chris and his family enjoy traveling and have a goal to visit every continent (except Antarctica) in the next 6 years. In the summer, Chris grows vegetables in the dirt and looks forward to retiring some day so that can be his full time job.
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Eric Baker - Web Applications Developer
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Eric also joined Mannix Marketing's design and development team in fall of 2008 as a Web Applications Developer. With a strong internet background that dates back to 1998, Eric brings his expert knowledge of HTML, XHTML, XML, CSS, JavaScript, ASP, PHP, ColdFusion and other web-based applications to his career at Mannix Marketing. He uses his skills to develop innovative, well-structured websites for clients as well as interactive webpage components and Flash animation features.
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Lisa Bishop - Senior Search Engine Optimization Strategist & SEO Sales
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Hired in 1999 as the second Mannix Marketing employee, Lisa Bishop is a veritable
gold mine of experience in all things related to search marketing! From
SEO to the latest in social media and paid search platforms, her impressive
background of success in getting her clients found – both small businesses
and large companies - is a direct result of her customer-service based philosophy
and a genuine love of working with people. She brings a professional
and results-driven approach to her work, and maintains a valuable role in the
development of company goals and strategies. Lisa is based in beautiful
Williamsburg VA where she lives with her teenage daughter, Isobel.
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Bill Bouchard - Senior Search Engine Optimization Consultant
- 585-730-7829
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A former US Marine and an analytical SEO Strategist and Consultant, Bill Bouchard
has spent a decade providing Mannix Marketing clients with a high degree of
expertise in website analysis, diagnostics, and search engine optimization.
He has a unique set of talents in a number of areas of expertise, and is able
to determine the health of a website from the ground up – all the way
from site architecture to SEO to calls to action. Bill also assumes the awesome
responsibility for optimization for the powerful Mannix Marketing portal websites
(Saratoga.com, Albany.com, LakeGeorge.com, Adirondack.net, to name a few!) Bill
lives in Western NY state with his wife Kerri, son Brady and daughter Paige.
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Deb Castellucci - Editor & Client Services Specialist
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Debbie joined the Mannix Marketing team in February of 2011. Previously a resident of Connecticut, Debbie grew up in Queensbury and is thrilled to be back. She brings many varied skill sets to the table, having worked as Director of Website Development for a printing company and helping to launch their variable data and bulk mailing departments. She is now looking forward to a long and happy career with Mannix Marketing and says her friendly, hard working, dedicated coworkers have gotten her off to a great start! In her spare time, Debbie enjoys going to concerts and festivals, rooting for the home teams (Yankees and Jets), cooking meals with her husband and spending time with family and friends.
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Jamie Clechenko - Web Site Developer
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Jamie joined the development team at Mannix Marketing in 2007. He has a strong graphic design background, and brings this experience to the internet. His favorite part of working at Mannix Marketing is when clients bring fresh ideas to the table that cause him to look at the job at hand (and future jobs) differently. This is probably because he enjoys learning new skills and is always looking for the next challenge. This will help him as he finds new ways to build better designs for our customers. Before coming on board at Mannix Marketing, Jamie was a graphic designer with a large local company where he worked on campaigns and collateral to increase brand awareness and bring in more customers. This was perfect for him to use the skills he received at SUNY Plattsburgh while earning a BA in Graphic Design. Born and raised in Saratoga Springs, today Jamie lives there with his girlfriend Rachel. Give him any type of bike and Jamie will jump on it. As an avid cyclist , Jamie loves mountain biking, road cycling, BMX, commuting, and just cruising around town on his 'townie' bikes. When it's raining you'll find him inside making furniture or anything he can think of out of wood.
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Toby Dawes - Senior Web Application Development
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Since 2004 Toby has been the Web Applications Developer for Mannix Marketing, covering ASP, ColdFusion, and PHP scripting, along with database development. He's always ready to drop what he's doing to help a team member learn something new. One of Toby's philosophies is the more that he can help someone else know the better it is for everybody - no point knowing something if you don't share it. Toby was born and raised in England, moving to the USA in 1994 and became a citizen in 2001. He created his first web site way back in April 1996 after his brother shared the information that Compuserve gave you 1-MB of free space (what seemed like a large amount at the time). Toby graduated ITT Tech, Albany in 2004 with an Associates in Occupational Studies (Information Technology/Web Development), at the top of his class no less. He is an active member of the National Technology Honor Society (NTHS). Outside of Mannix Marketing, Toby is a leader at Vantage Pointe, a new church and growing plant in the Glens Falls Region, where his ministry covers Communications and New Media. His other passions include Formula One motor racing, ice hockey, and spending time with his family. Toby and his wife enjoy traveling to Europe to visit family and working to improve their new physical and online home (www.tobyandjoann.com). They share their house with their two lovely daughters (Charlotte and Lucy), two cats (Gibraltar and Megellan) and one dog (Oliver Cromwell - German Shepherd Mix).
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Pam Holt - Chief Financial Officer
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Pam joined the team at Mannix Marketing, Inc. in 2009. She brought an extensive background of 20+ years in corporate health care management including the regulatory and financial responsibilities for her divisions. After returning to Upstate New York, Pam then founded and ran her own successful Nursing Case Management business which she owned for over 8 years. She then came on board with Mannix Marketing and brought a unique blend of financial management with expertise in the procedural applications at all levels of an organization to achieve consistent and profitable outcomes. Pam has her Bachelors of Science from Oral Roberts University and did graduate study at the Meinders School of Business at Oklahoma City University. Pam is an active mother whose time outside the office surrounds family life and she enjoys bicycling and cross country skiing.
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Valleri James - Director of Digital Sales & Strategy
- 518-935-3209
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Valleri is unabashed in her love for what she does, which is to help businesses get found on the web. She enjoys nothing more than hearing back from Mannix clients on how excited they are at the number of new customers they have received from their website. And she also feels lucky when it comes to working at Mannix. Says Valleri, "I love working for Mannix! It's so great to be with a company that welcomes your input and respects you as an individual. And with local Internet search marketing being the fastest growing segment of advertising, I am thrilled to have the opportunity to be part of it." Prior to teaming up with Mannix Marketing she managed her own Network Marketing Business. Throughout her life, Valleri stands by the simple belief that the three keys to success are belief, attitude and commitment: Believe in what you are doing, do it for the right reasons with a positive attitude and be there for the long haul. In addition to applying this to her career, she also keeps it in mind as she cooks, gardens and spends time with her two awesome children. One day she hopes to see the world in person, rather than just over the Internet.
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Brendan LaRock - Web Site Designer
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Brendan joined the Design & Development team in 2009, bringing over a decade of experience in print & advertising design. He is passionate about creating websites that are both effective and visually appealing. Brendan graduated from the Sage College of Albany with a Graphic Design degree. Outside of the office you'll probably find him listening to music, mountain biking, or skiing.
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Mary Longley - Digital Marketing Strategist
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Mary Longley joined Mannix Marketing in 2010 as a marketing consultant with an extensive back ground in sales and marketing. Her expertise is solving problems for the small to medium size business in the Warren, Washington and Saratoga counties.
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Destiny Malone - Managing Editor & Social Media Strategist
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Destiny has been part of the Mannix Marketing team since the spring of 2007. She graduated with a BA in Communications from Russell Sage College in Troy NY. She is responsible for maintaining relevant, up-to-date information on the company's city guides to the region, including Albany.com, Saratoga.com, LakeGeorge.com, Adirondack.net and others. Her writing-intensive background, keen editing eye, marketing skills and SEO experience make her a valuable resource to the team. Destiny works from her home office in Troy, NY where she resides with her husband Ryan and daughter Grace. Outside of work, she enjoys spending time with her family, trips to the ocean, painting and photography.
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Mark Mannix - Chief Technology Officer
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Mark is the perfect fit for CTO at Mannix Marketing. With experience at both large and small organizations, his knowledge and skills guide the company's infrastructure as it is growing from a home-based company into a medium-sized local employer. He takes great pride in knowing that he is laying the groundwork for Mannix Marketing to be able to service our clients in the best possible way as we move into the future. After earning a degree from SUNY Plattsburgh, Mark eventually found his way into the Information Services industry. Over the past 15 years he has kept up with all the changes in technology, and developed a base of knowledge that was extremely valuable to his former employers, including a leading local healthcare company and a couple local computer companies. His willingness to learn and test out new ideas is now serving Mannix Marketing well. When Mark isn't installing something new around the office, he can be found taking in the best of what the Adirondacks has to offer: the land and the water. During the summer he can be found cruising the local lakes by boat, and spending the nights under the stars by a campfire. When the snow hits, he ventures up to the local mountains and enjoys snowboarding the day away.
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Sara Mannix - Founder & Chief Executive Officer
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As founder and CEO of Mannix Marketing, Sara oversees all aspects of the company, including corporate direction, portal development, and client and employee relations. After fifteen years in the business, Sara believes that there is still nothing more satisfying than knowing her company played an important role in helping a client's business be successful. Her philosophy is productivity and excellence in both Internet marketing and search engine optimization. After graduating Summa Cum Laude from SUNY Albany, with a double major in Spanish and Italian, she pursued a career in traditional marketing at Benetton USA in New York City. Although her career in the Big Apple was prosperous, her heart led her back to Upstate New York. An active mother of three, Sara is an avid snowboarder, hiker and roller-blader! Today, after a day of work, you will find her relaxing at home with her husband, three young children, two puppies, and a large extended family.
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Jennifer Manz - Director of Digital Marketing
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Jennifer joined Mannix Marketing in January 2005 as a Marketing Assistant, a position she held for a mere three months before everyone realized that her natural marketing abilities and great personality were perfect for the optimization team. Jennifer combines a business background with a love for marketing, and a flair for writing. She especially enjoys analyzing and optimizing websites to provide increased search traffic, higher search engine placements, conversions, as well as create a valuable experience for website visitors. What Jennifer finds most rewarding about working for Mannix Marketing is the close unity of the 'family' and the willingness of colleagues to help clients and one another. Jennifer graduated from Marist College with a BS in International Business.
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Rick Marchant - Senior Digital Marketing Strategist
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Rick is an energetic, well-connected marketing specialist and has been putting his varied background in digital media to work for clients since 2003. He is a self-described "Jack-of-all-Trades" and enjoys helping to grow small businesses and bring traffic through their doors. One particular area of his expertise stems from his familiarity with non-profits. Extremely active within the community, Rick is involved in various local festivals and events, charities and causes. He uses this understanding to help non-profits and other organizations tie their advertising and outreach analysis to needed grant outcomes. Outside of work, Rick has a heart for volunteering and putting his hands to work for a wide range of good causes.
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Brian McGrath - Senior Search Engine Optimization & Social Media Strategist
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Brian has 15 years of marketing experience that includes everything from
brand management to copywriting, campaign coordination and internet marketing. His
expertise in all things marketing gives his clients – and the Mannix
Marketing SEO team – a distinct advantage in all areas of search. Brian
approaches every task with a focused plan of attack; his extraordinary analytic
skills provide SEO and paid search clients with real, measurable results. To
maintain his cutting edge expertise and capabilities, he makes it a priority
to consistently look for ways to increase his knowledge and experience in all
aspects of internet marketing. Brian lives in Glens Falls with his wife, daughter and their chocolate Labrador retriever.
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Betty Moyer - Senior Regional Portal Editor
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Betty took a Regional Portal Editor position in October 2010 and is thrilled to officially be a part of the team! She loves the fast paced, yet amiable atmosphere of the company. Betty is involved in running the regional city sites as well as the comprehensive events calendar. Betty sees the sites as a great opportunity for communication with visitors and residents alike. She is happy to highlighting local businesses, news, and events. Betty has experience in Social Media Optimization and a degree in Marketing from James Madison University. Outside of work, Betty also enjoys singing, karaoke and spending time with friends and family.
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Gavin Seabury - Web Site Developer
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Gavin has a strong desire to extend his tenure at Mannix well into the future. As a web site developer, he enjoys the interaction with clients and the internal designers as they all come together to build the most effective site for the clients' business. He credits Mannix Marketing's comfortable, relaxed atmosphere as a key reason for his professional growth. Prior to joining Mannix Marketing, Gavin was an independent web site designer and developer. To build on the skill set he presently possesses, Gavin is currently completing a degree in Computer Science. Outside of the office Gavin has a bit of the extreme sport bug. His two favorite pastimes are snowboarding and off-road driving. Good thing he owns a good helmet.
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Pam Sissons - Director of Search Engine Marketing & Senior SEO Strategist
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Pam is committed to providing both small businesses and large corporations
with what they need to thrive in the online world of search! With a critical
writing background and the experience of a small business owner, she brings
a unique real-world perspective to the needs of her SEO clients. As
the Director of Search Engine Marketing, she works closely with the Mannix
Marketing SEO team to support them in their efforts to be as effective and
client-focused as possible. Pam lives in Queensbury with her husband
Mark.
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Maura Titterington Manny - Regional Marketing Coordinator
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Maura Titterington Manny joined Mannix Marketing in 2007. She is a graduate of Siena College, and has also earned her Masters in Business Administration (MBA) at Union Graduate College during her time with the company. As a member of the Mannix Marketing portal team, Maura works to develop our portal websites, managing bloggers and sponsorships, and loves working with local businesses and community organizations to get the word out about their events and services. Maura lives in Saratoga Springs with her husband Kyle and their newly adopted puppy Murphy! Outside of work she loves spending time with family and friends, being active outside and cheering for Siena Basketball!
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Jonathan Volks - Web Applications Developer
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Brought on to the Mannix Marketing team in the summer of 2007, Jonathan has hit the ground running as a Web Applications Developer, taking on key roles in integral projects that have upgraded the services available from Mannix. Jonathan enjoys the professional but fun atmosphere that his teammates and clients have built, which allows him to get the most of himself. A native to the Glens Falls region, Jonathan received his BS in computer science from SUNY New Paltz, and immediately applied that knowledge and experience to an exciting sports technology company in upstate New York. While there he jumped at the opportunity to learn new skills, including the art and science of online videos. During his down time, he frequently hikes, ventures into caves, golfs and plays video games. And folks in the office have heard him say on more than one occasion. "You only live once, so live it up."
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Amberly Rundell - Search Engine Optimization & Social Media Specialist
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As a Search Engine Optimization Specialist, Amberly uses her passion for internet
marketing strategy and social media to help clients find a presence on the
web. After graduating with a Marketing and Public Relations degree from
SUNY Oswego, she spent three years living and travelling in Asia while she
taught Business Marketing courses and English in South Korea. She enjoys
working with clients on a daily basis, optimizing their websites to increase
traffic, and designing creative strategies to help promote brand awareness for
small to midsize businesses. Amberly loves working hard to realize positive
results for her clients. In her free time she enjoys blogging, cooking, travelling,
and playing with her Korean cat Yeowzers!
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Scott Stevens - Graphic Design / Social Media Specialist
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Scott Stevens joined Mannix Marketing, Inc. in January 2011 as a Social Media Optimization/Graphic Design intern and is now a permanent part of the team. Scott is a graduate of SUNY Oswego, with a B.A. in Graphic Design who also earned his A.A.S. degree in Marketing from SUNY Adirondack. Scott designs web graphics for the company's online city guides and sales documents while also handling his daily editorial and social media workload. He now has his own "Do The Dacks" blog on Adirondack.net, and is enthusiastic to have this opportunity to interact with the local community of outdoorsmen (and women). Outside of work, Scott enjoys hiking, camping and other outdoor sports as well as spending time with his longtime girlfriend Liz.
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Russ Sealy - Assistant Digital Marketing Strategist
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Russ Sealy joined Mannix Marketing, Inc. in July 2012 as an Assistant Digital Marketing Strategist. Russ is a graduate of SUNY Potsdam, where he majored in Speech Communication and received his degree in 2010. He was an Assignment Editor in Albany at YNN (Your News Now) before joing the Mannix Marketing team. His communication skills and knowledge when handling potential sales leads are valuable assets.
The Fern Lodge
An elegant Adirondack lodge, The Fern Lodge opted for a website design that highlighted their special attraction, and a Mannix Marketing search engine optimization program geared toward capturing traffic and reservations for the inn.
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SEO Strategist (s): Pam Sissons




























