How to write Alt Text for WCAG 2.1 Compliance and Screen Readers… unfortunately, it’s more complicated than you think. We created these guidelines for our own website clients to help them understand the complexities of Alt Text, how it impacts screen readers, when to write alt text and when not to write alt text, how […]
Stock Photography… think before you download I wrote this article about how to find free and cheap photos for your website a few years ago. Customers were downloading photos that they did not purchase and getting demand letters and I thought this would be helpful. Recently, I was told of some amazing resources including websites […]
In recent years, Accessibility ie: WCAG and SEO have been at the forefront of an ongoing debate. How can we optimize our site for search engines, while also following community guidelines? Many marketers have concluded that the two conflict, fighting against each other. However, Mannix Marketing has found the opposite through our experienced team and […]
There are two types of notifications of image infringement, the bogus and the real claims. How do you tell the difference? The Bogus Claim The notification that is most likely bogus is the email notification with no real contact information telling you to click on a link and download the information yourself. It starts something […]
*Please note: we are not lawyers and this is not legal advice. Your website needs to be accessible to people with disabilities or you could face a lawsuit—but what does that mean? Numerous local businesses are being sued as their websites are not coded to be read by screen readers and to be used by […]
Within the next several weeks, Apple will roll out its iOS 14.4 update to all current iPhone users. The new update includes privacy and security settings that allow users to choose the apps that have permission to track their behavior across all the apps on their phone. This includes the Facebook app. After Facebook, the […]
In October 2020, Google began the rollout of the newest version of their analytics platform. Known as GA4, this new iteration of Google Analytics was created with the intention of making it easier for business owners and marketers to track both mobile and web properties in one place. It’s also solution that enables cookieless tracking, […]
Mannix Marketing recently added Garth Linscott to the digital marketing team. In his new role as Creative Director, Linscott will oversee both creative development and client-facing aspects of Mannix’s website development projects. Linscott is an award-winning photographer, art director, and creative consultant with substantial experience in the design field. “Garth has a true vision for […]
Website design has evolved tremendously over the past decade, but one of the most significant, long-standing, and influential changes has been the advent of responsive web design. While users used to access websites solely through desktop computers, now they’re surfing the web on mobile phones, tablets, laptops, and other devices, too. As a result, it’s […]
One of the most common questions we hear from businesses large and small is: “How can I tell if my company needs a new website?” This is a critical question because your website is the digital face of your business and can be one of your best sources for accumulating more leads and sales. At […]
If you’re considering a new website for your hotel or resort then you’re probably wondering: “How much does a new website design cost for hotels?” While there are many factors that impact the cost of creating a new website, the purpose of this article is to provide some general website pricing information as you start […]
If you’re new to the world of digital marketing, you’ve probably been hearing some lingo and acronyms that you’re not familiar with. Things like SEO and PPC and CRO – all of which are very important to successful online marketing, but involve a bit of in-depth learning and understanding to fully grasp. Before you delve […]
Mannix Marketing is pleased to announce the addition of Cameron Cardinale as a social media intern for GlensFalls.com. Sara Mannix, CEO of Mannix Marketing, noticed Cam Cardinale’s Instagram account and admired his passion for the Glens Falls area as well as his natural photography skills. Assuming he was either in college or a recent graduate, […]
Mannix Marketing is pleased to announce the addition of Pam Fisher as Contributing Editor and Marketing Consultant for the Glens Falls Region. Pam’s work will focus on helping businesses thrive through digital marketing strategies, not only to reach potential customers in Glens Falls, but also to grow their visibility beyond the local market. Over the […]
Mannix Marketing is excited to announce the addition of two new members to Mannix Tourism Marketing: Contributing Editor/Marketing Consultant Pam Fisher and Social Media Intern Cameron Cardinale! They are both working hard to promote the Glens Falls Region and its businesses. Pam Fisher, who also serves as the Associate Director of Employer Outreach and Strategic […]