Website design has evolved tremendously over the past decade, but one of the most significant, long-standing, and influential changes has been the advent of responsive web design. While users used to access websites solely through desktop computers, now they’re surfing the web on mobile phones, tablets, laptops, and other devices, too. As a result, it’s […]
One of the most common questions we hear from businesses large and small is: “How can I tell if my company needs a new website?” This is a critical question because your website is the digital face of your business and can be one of your best sources for accumulating more leads and sales. At […]
If you’re new to the world of digital marketing, you’ve probably been hearing some lingo and acronyms that you’re not familiar with. Things like SEO and PPC and CRO – all of which are very important to successful online marketing, but involve a bit of in-depth learning and understanding to fully grasp. Before you delve […]
Mannix Marketing is pleased to announce the addition of Cameron Cardinale as a social media intern for GlensFalls.com. Sara Mannix, CEO of Mannix Marketing, noticed Cam Cardinale’s Instagram account and admired his passion for the Glens Falls area as well as his natural photography skills. Assuming he was either in college or a recent graduate, […]
Mannix Marketing is pleased to announce the addition of Pam Fisher as Contributing Editor and Marketing Consultant for the Glens Falls Region. Pam’s work will focus on helping businesses thrive through digital marketing strategies, not only to reach potential customers in Glens Falls, but also to grow their visibility beyond the local market. Over the […]
Mannix Marketing is excited to announce the addition of two new members to Mannix Tourism Marketing: Contributing Editor/Marketing Consultant Pam Fisher and Social Media Intern Cameron Cardinale! They are both working hard to promote the Glens Falls Region and its businesses. Pam Fisher, who also serves as the Associate Director of Employer Outreach and Strategic […]
If there’s one thing we’ve learned from making dozens of hotel websites, it’s that photos truly sell a hotel booking. Where would you rather stay–a property that has numerous high-quality photographs of its premises and rooms or a property with barely any photos on their website? It makes it seem like that property with no […]
Since COVID-19 hit, small businesses have had to work twice as hard to survive and achieve their mission despite roadblocks. Mannix Marketing was no exception and I am immensely proud of our team for going above and beyond to ensure that they not only achieve successful results for their clients but for the whole community. […]
If you’re a business owner who is currently wondering whether or not you really need to invest in a website, we’re here to point you in the right direction. And that direction is: Yes, you absolutely need a website for your business. Now, we may seem biased since we’re a marketing and web development company […]
We surveyed thousands of potential visitors to the Lake George region and the number 1 concern was safety. There is a right way and a wrong way to address your guests safety concerns. Wrong way #1 is not to address the concerns on your website. Wrong way #2 is to put a popup on your […]
Not sure how your website is doing? You can check yourself with these three simple online tests. It takes less than five minutes to test your site and you will know what needs to be done to your website and can share your issues with your digital marketing agency or web designer. These three tests […]
For destination marketing, Facebook Live is an amazing tool – just do it! Especially during this uncertainty, showing people what is going on live is a powerful tool. We believe that our Facebook live posts prior to Memorial Day Weekend had a profound impact on our website traffic (we were up 35% over the previous […]
Depending on the size of the property, the issue of masks and how to handle when masks are required varies greatly. For larger resort properties, it is inevitable that there will be the guest who refuses to wear a mask when first asked. How should hoteliers handle this situation? In this two minute video, Sam […]
According to NYSH&TA “Hotels Removed from Phase 3 Reopening… As the hotel industry is VERY aware, in Governor Cuomo’s PowerPoints for the past week, he has listed hotels as opening in phase 3. Hotels were deemed essential from the start, so they have remained open for business. NYSH&TA, along with its lobby firm, Greenberg Traurig, […]
We created a Facebook Group so that Lake George business owners could help each other through the upcoming season. Whether someone is looking for answers on sanitation, supplies, or help of any kind, we are stronger together! If you aren’t already in the group, you can join by clicking the link below, this is ONLY […]