- 25% Increase in Traffic
- 15% Increase in Mold Remediation Services
- 57% Increase in Traffic to Attic Insulation Landing Page
SEO Helps Local Business Compete Against National Pest Control Companies
There are a handful of nationally recognized companies in the pest control industry that try to dominate the search results by aggressively using SEO and PPC to promote their services. Local pest control companies like Nature’s Way (who lack an in-house marketing department or an annual six-figure marketing budget), however, require a more creative, targeted, and nimble marketing strategy to effectively compete against the Goliaths of this industry.
Through an in-depth analysis of their website, competition, and target market, our SEO team scoped out the many opportunities surrounding Nature’s Way’s website and then built a detailed marketing strategy to help Jay and his team gradually outrank the competition and attract more inquiries from residents and businesses in the target service areas.
During the course of this monthly program, our SEO specialists began turning the website into a well-organized, information-dense resource for attracting more qualified visitors and generating more inquiries. We set out to create high-quality, search engine-friendly blog articles, FAQs, and new pages on the website for describing Nature’s Way’s services and educating prospective customers about common pests, pest problems, mold, insulation, and the proper solutions
- 30% Increase in Google Traffic
- 70% Bing Traffic
- 10x More Qualified Leads
Almost immediately after our site went live, we noticed a huge increase in leads- like a 50% jump or more. I also understand the value in having Lisa involved monthly in the SEO and she has always been awesome.
| Nature’s Way Pest Control