Starbuck Island website home page images on tablet and mobile devices

Strategic Website & SEO Services for Luxury Apartment Community

Starbuck Island is a new luxury apartment community that came to Mannix Marketing in need of a brand new website. Looking to have a beautiful, modern design highlighting their waterfront location, Mannix designed the site to showcase their location, floorplans, and luxuries with a clean, fresh feel. Strong calls to action were used throughout the site to both easily view the available apartments and to schedule a tour. Upon launching the new website, Starbuck Island did a strong 4 month SEO Booster program in order to achieve strong positions in search engines for maximum conversions. The booster program included in-depth keyword research, on-site SEO techniques, competitor analysis, off-site strategies, and other tactics designed to boost traffic to a website.

The Results

  • 300% Increase in Conversions
  • 38% Lower Bounce Rate

Since the new website just recently launched, there are no analytics to compare to, however, the results after just launching a brand new website were astounding! Since the launch of the website, the rate of conversions increased exponentially month over month with a whopping 300% increase in conversions in just 4 months! In addition, Starbuck Island’s bounce rate is 38% lower than the industry standard of 55%. This is a strong testament to a design that users enjoyed interacting and engaging with. Google organic traffic is the largest source of traffic with the longest session duration and, ultimately, website conversions due to the strong positions attained from the SEO Booster program with Mannix.

Mannix Marketing understood the need for a crisp, clean website with a focus on generating new clients and leads. Carefully designed calls-to-action were strategically featured throughout the new site, encouraging visitors to take action to generate more leads.  Starbuck Island opted for a customized Search Engine Optimization strategy to ensure maximum exposure upon launch (and beyond) and to ensure they were focused specifically on their target market.

We have used Mannix Marketing for the launch of our new apartment complex, Starbuck Island Apartments! Mannix did an incredible job on our website, SEO, and integrating our web presence with our online property management app. Everyone we worked with was fantastic from the very beginning, and most importantly they listened to every concern and request we had! The result was an awesome product that we feel gives us a competitive edge over other like businesses in the area. We would 100% recommend them for anything you need done for your small or large business.

Austin Christoper | Starbuck Island