Washington County Reaches Local Audience with the Help of Mannix Tourism
Nestled between Vermont on the east, and Saratoga and Warren County to the west, Washington County NY is a hidden gem filled with great restaurants, attractions, farms and outdoor fun.
They came to Mannix with the goal of growing their local audience and reach. Mannix put together a custom digital marketing package catered to growing their social media following on Facebook, as well as encourage locals and visitors to come explore all of the wonderful things to see and do in the county.
The Results
- 108K+Display Ad Impressions
- 250+Display Ad Clicks
- 3XHigher CTR Than National Average
Our marketing experts designed a comprehensive program that utilized a combination of:
- Boosted Facebook posts
- Page growth ads on Facebook
- Email marketing
- Display advertising on our popular regional guides
- Sponsored articles
- Giveaways
By the end of the campaign, the strategic positioning proved a success. Before the first Mannix promo on their Facebook page in February of 2017 they had 846 fans. By July 2020 they had reached 8,425 fans (an increase of 7,579) — an average growth rate of 256% each year.
Contact our experts today to create your own custom advertising package with Mannix Tourism!