The Wrong & Right Ways to Add a COVID Statement to Your Hotel Website

We surveyed thousands of potential visitors to the Lake George region and the number 1 concern was safety. There is a right way and a wrong way to address your guests safety concerns. Wrong way #1 is not to address the concerns on your website.  Wrong way #2 is to put a popup on your home page about the safety concerns. In this video, we show you various “right way” approaches to addressing your guests safety concerns.

We recommend that you add the Pledge to your safety statement page

The Lake George Regional Chamber of Commerce has led that charge with the Warren County Tourism Commission to develop minimum safety standards.  If you pledge to meet those standards, we recommend adding the pledge logo to your safety page.

About Sara Mannix

Sara Mannix founded Mannix in 1996 with a goal to get clients found on the web through organic search engine optimization (SEO). The company now serves over 1500 clients worldwide and employs a team of 30 specialists, operating under the tagline "Success Measured." The tagline reflects the company's focus on measurable results for every client. This multifaceted company is an industry leader, specializing in organic SEO, conversion rate optimization, SEO-friendly website design, paid advertising (PPC). Mannix Marketing has two divisions, one side is focused on lead generation for nationally competitive businesses. The other side is focused on local businesses. Mannix has one of the largest portfolios of tourism and city guides in Upstate New York. These guides, (,,, and etc), reach over 10 million visitors a year. Corresponding social media profiles for the region extend this reach to millions every month.