What is Intent Based Search? Sara Mannix Do you agree with ‘intent based search‘? You may have seen Google (Yahoo and others) rolling out intent based advertising for the AdSense platform. Are you afraid that Google is trying to pry into your private life?
Let’s Get Personal – Ahem, With Search! Mannix Marketing So, what IS personalized search? Personalized search is the notion that when you search, Google will already have an idea about what you are looking for and tailor the results to your own personal liking. Google will make assumptions based upon your search history and provide results accordingly. Whether you are researching or shopping … […]