
Pilgrim Monument & Museum Website Redesign Enhances User Experience and Drives Tourism
The Pilgrim Monument and Provincetown Museum partnered with us to redesign their website with a focus on accessibility, visual storytelling, and mobile responsiveness. Built in WordPress, the new site is easy to update, reflects the organization’s rich history and mission, and offers a more engaging user experience. Since launch, the site has drawn more engaged visitors through search, with organic traffic emerging as the primary source—demonstrating the redesign’s role in connecting users to the museum’s story and offerings.
The Results
- #1 Organic search traffic source
- 63% Increased Organic key events
- 66% Organic engagement rate
As a disabled user of public websites I often find myself frustrated by the lack of attention to the things that make digital spaces accessible to all people, especially our disabled community. When I landed on the Pilgrim Monument site and the first thing I saw was that the primary video of the site had audio descriptions I knew immediately I was on a site that was welcoming to me. I am incredibly grateful for the team who built this site understanding, and then implementing, features that make my entire community welcome on the web!
| Disabled assistive technology user
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