Mannix Marketing Goes Mobile!

Local Internet Marketing Company Releases Mobile Versions Of Their Local Online Guides To Albany, Saratoga, Lake George & More!

February 14, 2012 – Mannix Marketing, Inc. today announced the release of 5 mobile websites to correspond with their most popular local guide websites: Albany.comCliftonPark.comSaratoga.comGlensFalls.com
and LakeGeorge.com
.

“The number of mobile visits our websites receive daily has become an increasingly larger piece of the pie,” said Sara Mannix, Founder and CEO of  Mannix Marketing. “Creating mobile sites for our online guides allows our users a better experience while offering our advertisers better exposure to those who are out and about using their mobile devices.”

Like many other mobile websites, Mannix Marketing now offers a mobile-friendly layout for each website, designed specifically for the mobile user, with a clean look and functionality proportioned for a smaller viewing window. When users navigate to any of these websites using their iPhone, Droid or other mobile device, they are automatically directed to the mobile-friendly version of that site.

Advertisers on these websites now have a mobile friendly micro-site, making it easy for users to access their business description, coupons, reviews and contact information. This content is now designed for mobile access and is expected to boost the number of mobile inquiries these local businesses receive.

Mannix Marketing’s online guides currently see an average of 11% mobile traffic, nearly 3 times more than the 4% just a year ago. Mobile users are looking for local events,restaurants, things to do, coupons and more. With this information in mind, Mannix Marketing’s new mobile-friendly local websites offer easy access to these frequently trafficked sections of the site.

“We are anticipating a huge surge in mobile usage within the next couple of months, so it was absolutely necessary that we develop a mobile version of our local sites, and we strongly recommend that any business with a regular website seriously begin thinking of getting a mobile site too,” said Jennifer Manz, Director of Digital Marketing.

There are more than 73 million users of mobile phones in the U.S. alone, and following current growth trends, analysts predict mobile web use will surpass desktop internet usage by the year 2015.

“We had to ensure our users got a great experience on our sites, no matter what device they were using. We have made our mobile sites as fast, easy and clean as possible for people to get the content they need on the fly,” said Manz. “Users no longer have to hunt around, squint to read, or put up with the other frustrations of using a website that was really designed for a desktop or laptop browser. Now mobile users can experience each site like they want to.”

In 2011, Mannix Marketing introduced iPhone apps for two of their most popular websites, LakeGeorge.com and Saratoga.com. With the introduction of these five new mobile websites (accessible from any mobile device with Internet capabilities), Mannix Marketing is securing its position as the go-to source for all things local, whether the user is on a desktop computer, tablet or mobile phone.

About Mannix Marketing, Inc.
Mannix Marketing, Inc. is a woman-owned, full-service internet marketing company based in Glens Falls NY, specializing in making businesses found on the web. The company offers search engine optimization, social media optimization, mobile marketing, web site design, hosting, database-driven content, and tourism marketing. Mannix Marketing owns and operates 28 online regional guides, including Saratoga.com, Albany.com, LakeGeorge.com, Adirondack.net, CliftonPark.com and GlensFalls.com, which receive over 16 million site visits a year.

Contact:
Jennifer Manz
518-743-9424 x209

[email protected]

About Sara Mannix

Sara Mannix founded Mannix in 1996 with a goal to get clients found on the web through organic search engine optimization (SEO). The company now serves over 1500 clients worldwide and employs a team of 30 specialists, operating under the tagline "Success Measured." The tagline reflects the company's focus on measurable results for every client. This multifaceted company is an industry leader, specializing in organic SEO, conversion rate optimization, SEO-friendly website design, paid advertising (PPC). Mannix Marketing has two divisions, one side is focused on lead generation for nationally competitive businesses. The other side is focused on local businesses. Mannix has one of the largest portfolios of tourism and city guides in Upstate New York. These guides, (Albany.com, Saratoga.com, LakeGeorge.com, and Adirondack.net etc), reach over 10 million visitors a year. Corresponding social media profiles for the region extend this reach to millions every month.

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