Podcast: You Can’t Put Lipstick On A Pig

Mannix Marketing FaviconEver hear the old expression, “You can’t put lipstick on a pig”? It’s actually a wise saying, because there really are some physical features that makeup just won’t help. The same holds true for websites.

In this Roundpeg More Than A Few Words podcast, Mannix Marketing Founder and CEO Sara Mannix explains lipstick/pig web conundrum: Sometimes, a customer wants to drive traffic to their website, but that won’t be an attainable goal if the website itself isn’t state of the art. Listen below to hear Sara discuss the good, bad and ugly of getting to the “why” of your brand.

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About Sara Mannix

Sara Mannix founded Mannix in 1996 with a goal to get clients found on the web through organic search engine optimization (SEO). The company now serves over 1500 clients worldwide and employs a team of 30 specialists, operating under the tagline "Success Measured." The tagline reflects the company's focus on measurable results for every client. This multifaceted company is an industry leader, specializing in organic SEO, conversion rate optimization, SEO-friendly website design, paid advertising (PPC). Mannix Marketing has two divisions, one side is focused on lead generation for nationally competitive businesses. The other side is focused on local businesses. Mannix has one of the largest portfolios of tourism and city guides in Upstate New York. These guides, (Albany.com, Saratoga.com, LakeGeorge.com, and Adirondack.net etc), reach over 10 million visitors a year. Corresponding social media profiles for the region extend this reach to millions every month.

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