Category: SEO & Internet Marketing

Are you posting on Google My Business? You may think it’s a waste of time to be regularly updating your Google My Business profile with posts, but if you’re not, you’re missing out on valuable opportunities to improve your Local SEO. Below, we’ve recapped what Google My Business posts exactly are and why they’re so […]

It’s officially summer! For many of us in the tourism industry, that means our busiest season is in full swing. Although you’re likely juggling a packed schedule of work demands and other obligations, there’s one more thing you should put on your summer to-do list: planning your business’s fall marketing strategy. It may seem crazy […]

We all know Google rules the internet. Now it’s your turn to rule Google. Google My Business (GMB) is quickly becoming one of Google’s main products, allowing businesses with physical locations manage their online presence across Google Maps and Google Search Results. Because of this, I wanted to share some of the main reasons why […]

As digital marketers, we hear it all too often from new clients, “We are so much better than that competitor! So why is their website ranking higher than ours on Google?” The fact is, while your competitor may fall short in the real world, Google’s opinion is based on online appearances, and the two may […]

Mannix Marketing has been in the website business for over twenty years and we’ve watched the function and purpose of a website, as well as the art of Search Engine Optimization, evolve tremendously over the years. In the early days, a website was a place holder for a business, a vehicle with which to achieve […]

HTTPS has been somewhat of a hot topic for a while now – and yet a large percentage of websites have still not made the transition to a secure socket layer. Considering whether or not to convert your site to HTTPS? Here, we’ll review what HTTPS is, why it’s important for your site to convert to […]

Quite regularly here at Mannix Marketing we get phone calls and emails from business owners and marketing staff telling us that their website has just fallen from the #1 organic spot in Google. Many times they will say that they have been at the top for months or even years. Some will talk about how […]

When it comes to marketing our business, our passion, our life’s work and investments, we all want the same results. We want to share our story and we want our organizations to be successful. We want more website traffic, more phone calls, and more relevant inquiries that will translate into increased revenue. Although each business […]

Not all digital marketing companies are created equal. In fact, the agency you partner with can literally make or break your website. But it’s even bigger than that. Digital marketing encompasses your entire online presence, from the way you show up in search results to your social media reputation and more. So how do you […]

In case you haven’t heard, the Global Site Tag (gtag.js) is the latest version of the Google Analytics tag. In short, the gtag.js is a new way of implementing one centralized script that can easily send various data to all the Google products (Analytics, AdWords, etc…). Here is what Google has to say about the […]

Whether it occurs 15 years after a business develops its first website or months before a company’s first website launches, most businesses come to the conclusion at some point that they need search engine optimization in order for their website (and often times business) to succeed. Depending on their situation and resources, they may choose […]

If you’re investing in something on a monthly basis for your business, chances are you want to know that it’s working and providing the benefit to your organization that you’ve expected. Understandably, one question we get asked a lot by clients and potential customers is ‘how do I know if an SEO program is working?’ Whether […]

Hey restaurant owners, in case you didn’t know, food ordering and app-based delivery systems such as Grubhub and EatStreet are on the rise. Facebook took this trend a step further by allowing users to order food directly from the Facebook platform.  This new feature allows users to order directly on a restaurant’s Facebook page or […]

Mannix Marketing was named the winner of the 2017 US Search Awards’ “Best Use of Search – Retail” category. The award was announced this week during Pubcon Las Vegas, held from November 6 to 9, 2017, at the Las Vegas Convention Center. The Mannix team and other award recipients were honored during a ceremony on […]

Mannix Marketing has been nominated for the 2017 US Search Awards shortlist in the “Best Use of Search – Retail” category. After winning several US Search Awards since this annual competition opened back in 2013, the Mannix team looks to bring home an additional award from this year’s ceremony. 2017 US Search Awards Shortlist Categories […]

1.  Install visitor recording & heatmap tools to understand visitor behavior Install a visitor recording software like HotJar, Crazy Egg or a similar service then watch how customers use the site and learn what they want.  Study how to improve your site, review heat maps to see which specific areas of the pages are being ignored […]

In these awesome marketing quotes, we hope you will find inspiration to create fabulous shareable content, improve your website conversions and grow your business!     For more quotes visit the full slideshare deck:  18 Awesome Internet Marketing Quotes from MannixMarketing

10 Craigslist Marketing Tips: Be A Super Spy – Google your product or service, find the best websites and research what they are saying, use this information to write your own awesome descriptions, titles and include all the features, then search for your product or service on Craigslist, what is your competitor saying, selling and […]

Google has begun to roll out two new features, focused on home improvement and home services. Google Guarantee and Google Home Service Ads are two new advertising products now available in some areas of the United States. Although they are not yet offered in our region (Upstate NY), both offerings have begun expanding towards the east […]

Where do you get the best stock photos free or cheap? Here are some of our top picks for finding stock photos free Unsplash.com  find  free photos at www.unsplash.com  Photopin.com – Make sure you select commercial images if you will be using the photo for your business. Once you find an image, just follow their easy […]

Are you in the market for video? If you don’t know the first thing about creating a video, you’re not alone. Most businesses who have a great looking video on their website don’t do it in-house. They come to a skilled marketing agency and consult with someone like me. Here is a step-by-step guide offering […]

We know that customer reviews have a substantial impact on acquiring new customers for a variety of businesses- from hotels/resorts to restaurants to retailers and more. In fact, nearly 8 in 10 consumers reportedly read online reviews to determine whether a local business is good. Unfortunately, many businesses in the hotel and lodging industry seem […]

Need to get the word out about an event?  Use modern day event marketing techniques to increase the number of attendees at your next event.  Read the blog post below for ideas to get the word out about all types of events. 1. Use Multiple Online Marketing Channels Be sure to use more than one marketing […]

As an SEO it’s critical to keep a pulse on industry trends and how search results are being displayed for various search queries. Yesterday we noticed that Google+Local profile photos were showing up for a select number of listings in the local search results, very similar to how Google+ photos show up for websites with […]

I switched over to Google Chrome for my default web browser a couple years ago, and I’ve never looked back. The speed, the cleanliness, the fact that I can link it up with my Google account were all factors when I made the change. However, the number one reason I use Chrome and try to […]

There is a debate that has been going on in the video SEO space for a while having to do with where the best place is to post your videos for maximum optimization and visibility. We’ve been told by many SEO’s that their favorite video posting service is Wistia (over Vimeo). There are a number of […]

Happy Thanksgiving! We are thankful for you, our clients and customers.  I was inspired by Michael Reynolds’ post on the Top Ten Business Books to read over Thanksgiving.  This is a great idea as not all of us want to watch football; so we asked our employees what they’d recommend reading, listening to or even watching, […]