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Killer Content Awards - Honoring the best in B2B

Mannix Marketing is a Finalist in ‘Agency Partnership’ Category at 2018 Killer Content Awards

Mannix Marketing has been named as a finalist in the 2018 Killer Content Awards’ ‘Agency Partnership’ category. This will be the sixth-annual Killer Content Awards – also known as the Finnys – to recognize innovative B2B marketers. There are approximately ten finalists nominated per category, making it a distinguished accomplishment to earn a spot on […]

Flawless Marketing Campaign by Native Deodorant

Sara Mannix

Every marketing consultant knows that word of mouth and reputation are mission critical to a marketing campaign. As the CEO of a digital marketing company, I’m probably more aware than most of the multiple little decisions and actions that go into creating a compelling customer journey. That being said, it really takes a special campaign […]

The Mannix Marketing team at Hubspot's Inbound 2015 Digital Marketing Conference

Reminded, Refreshed & Inspired: 3 Takeaways from HubSpot’s 2015 Inbound Marketing Conference

Jessica Tracy

HubSpot’s Inbound marketing conference is one of the premier professional events for digital marketers at any level. It’s more than just a conference – it’s an experience fueled by the inbound marketing movement that encourages collaboration, innovation and conversation among those in the digital marketing industry. As one of the Mannix Marketing team members lucky […]

Why Great Website Content Matters

Jessica Tracy

In the world of digital marketing, content is king – and has been for a while. Though website styles and layouts have evolved, user preferences have changed and algorithms have been adjusted, great content has remained a key staple of successful websites. And that likely won’t change anytime soon.

5 MORE Blog Types That Will Make Content Creation Easier

5 MORE Blog Types That Will Make Content Creation (and Your Life as a Marketer) Easier

Jessica Tracy

Creating content can be difficult. Creating useful, well-crafted content that is user-centered and search engine friendly can sometimes seem nearly impossible. Fortunately, there are some tricks to content creation that can make creating high quantities of high quality content – and thus your life as a digital marketer – easier. Whether you work for a […]

5 Blog Types That Will Make Content Creation (and Your Life as a Marketer) Easier

Jessica Tracy

As marketers, we all know the value of creating useful, well-crafted content. Many of us are also familiar with the struggle that sometimes accompanies developing and assembling well organized, relevant and stimulating content for clients, and even for our own organizations. It can be challenging to develop high quantities of high quality content – but […]

5 Ways to Make the Most of the Marketing Content You Create

Jessica Tracy

If you’ve poured valuable time and effort into creating a blog article, eBook, or other piece of content for your marketing efforts, then you probably want to maximize the return you see on that investment. So how can you be sure your content reaches the right audience in order to build trust, awareness and relationships […]

My Number One Content Marketing Tip

Sara Mannix

I used to consider myself a writer first, a content marketer second. When I started creating visual content, however, I realized that writing and content marketing are not mutually exclusive. After exploring the visual content world, I came up with my one and only content marketing tip. To create a successful content marketing campaign – written […]

New Year Roundup – 10 Helpful Posts From The Past Year

Sara Mannix

Happy New Year! Out with the old? Not quite yet! Here’s a look at our new year roundup, which includes 10 blog posts from the past year that are still just as helpful and relevant today: Internet Marketing 101 – Tips Think Internet marketing is only for optimizers? Think again. While we do obviously recommend […]

5 Blog Writing Grammar Mistakes To Avoid

Sara Mannix

As you go about your daily blog writing, be sure to steer clear of these most common grammar mistakes, which are the pitfalls of so many otherwise great writers. When I come across these mistakes, I cringe to read on. Could you be turning readers away with syntax slip-ups? Browse through to discover the most […]

How to Optimize Your Presentations with SlideShare and Bit.ly

Sara Mannix

Presenting at conferences and seminars is a great way to market your brand, promote thought leadership within your niche, and establish new connections within an often rare and intimate personal setting. When leveraged with the proper online tools, your presentation materials can act as source of evergreen content for your inbound marketing efforts long after […]

Content: Who Needs it Anyway?

Sara Mannix

Content marketing has surfaced as one of the leading components to an effective digital marketing strategy. Unfortunately, many businesses are still at a loss when it comes to understanding WHY content is such a key ingredient to getting found online and turning more visitors into leads. Following an enlightening discussion with a small business owner, […]

B2C Holiday Content Marketing Tips & Strategies

Sara Mannix

Finding the right content marketing approach is a challenge throughout the year for any business, but the holidays bring stiff competition for visibility and dollars! These holiday content marketing tips and strategies dovetail with the research showing where B2C’s can focus their attention most successfully. A recent post by Joe Pulizzi of the Content Marketing […]

Newsjacking Basics: David Meerman Scotts Approach To Capturing Media Opportunities

Jennifer Manz

Want to know the cure to get a story newsjacked? Whether you have read the new book “Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage” by David Meerman Scott, the term and topic of newsjacking have been all the rage lately. Read on to discover the […]

Google Plus Post Comments Showing in Search Results- A Sneak Peek for Businesses

Sara Mannix

A new update to Google Search and Google Plus is going to have a tremendous impact on the world of SEO and online marketing in general. Google+ is quickly permeating Google’s Search platform, showing signs that Google’s social networking site is here for the long-run. On Thursday, a new feature was spotted on Google Search […]

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