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Knowledge is power. Information is liberating. Education is the premise of progress. Kofi Annan

25 Alternative Ways To Ask For Likes, Shares, Comments

Since the first announcement in April 2014 that Facebook will now bury posts by pages that explicitly ASK you to like, share or comment, we have all had to take a step back and consider our strategies moving forward. A summary of Facebook’s April update, in the words of Facebook:

“Like-baiting” is when a post explicitly asks News Feed readers to like, comment or share the post in order to get additional distribution beyond what the post would normally receive. …The improvement …

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What’s the Process for Creating a New Website? [An Inside Look at Mannix Marketing]


Design Process

When you begin a new website design project with Mannix Marketing we’ll follow a series of steps to bring your new website from concept to reality. The purpose of this article is to give you an inside look at our website design and development process so you have a better understanding for what to expect when working with our team on your new website.

How Much Does a New Website Design Cost? Website Pricing Factors from Mannix Marketing



One of the top questions companies ask when planning a website design project is: How much does a website cost? While the exact cost will depend on your specific website needs, the purpose of this article is to give you some general website pricing information as you consider a new website for your business.

Mannix Marketing Makes Shortlist for ‘Best Use of Search – Finance’ Category in 2014 US Search Awards

US Search Awards 2014 Logo

Glens Falls, NY – Mannix Marketing, Inc., a digital marketing company based in Glens Falls, NY, has made the 2014 US Search Awards’ shortlist in the ‘Best Use of Search – Finance’ category. Recognized for their work on an inbound marketing campaign for Acquisition & Funding Services, Mannix Marketing was named to the list along with seven other organizations on September 1, 2014.

The US Search Awards recognize leading search, PPC and digital marketing organizations based or working in the United …

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Inbound Marketing 101: What is a Blog?


Blogging can be a great technique for growing your presence in the search engines, attracting more buyers to your website, and converting visitors into leads. If you’re considering adding a blog to your website to expand your inbound marketing efforts, then this article will help you get started by answering some of the most common questions about blogging.

Posted Under: Blogging, Mannix Marketing

Video Checklist: 5 Things to Check When Reviewing a Video Project



When you work with a videographer, you are the producer. Feedback is essential in creating a cohesive video for your website.

Use this checklist during the review process to ensure that you are on the same page with your videographer. The first cuts of a video are not perfect but you can help by offering the necessary feedback.

Here are 5 things you should check when reviewing a first cut of a video project:

Music – Make sure the music in the video …

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Video Sitemaps and Hosting: What Businesses Need to Know About Video



So you’ve got a great new video for your website, right? There are still some steps you must take to fully optimize that video and generate the clicks you want.

Many businesses overlook the importance of developing a video sitemap for their website and do not invest in more sophisticated video hosting (sorry YouTube, you didn’t make the cut).

Without these two factors, your website’s videos will be nothing more than decoration.

Let’s break down the two important aspects to making your videos …

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20 Best Sites for Cheap or Free Graphics or Images for Your Blog


pick your own sign

Where do you get the best stock photos free or cheap?
Here are some of our top picks for finding stock photos free – Make sure you select commercial images if you will be using the photo for your business. Once you find an image, just follow their easy instructions for appropriate crediting. They have photos of local places, too, many from Flickr, etc. Do a search, and you’ll see what I mean. We highly recommend this site for finding stock …

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Posted Under: Tools & Tips

5 Tips to Keep Your Next Video Project on Budget



Driving traffic to your website with that great online video is just half the battle. You have to make sure your next video content marketing strategy doesn’t break the bank. Here are 5 things to consider when planning for your online video.

1) Location

Typically, one location shoot will be enough for a website video. Adding more locations will affect the price of the project. Think about whether the extra locations are necessary for telling the story of your business.

2) Scripts

Scripts and …

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5 Secrets to Writing a Killer Short Video Script



After creating dozens of short videos that help local businesses get found online, there’s no denying the power that a great script can have on your video’s success. The days of TV commercials are over. Many businesses focus on making their script sound too professional and miss the opportunity to humanize their business. Here are 5 tips to writing a better script for your web video.

1. Start with the “who” and “what”

Let’s get the easy stuff out of the way first. Introduce yourself and the …

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Posted Under: Mannix Marketing