featured Archives - Mannix Marketing, Inc.

9 Signs You Need A New Website ASAP

One of the most common questions we hear from businesses large and small is: “How can I tell if my company needs a new website?” This is a critical question because your website is the digital face of your business and can be one of your best sources for accumulating more leads and sales. At […]

How to Tell Great SEO Companies From Terrible Ones?

Sara Mannix

Recently, this question popped up on one of my LinkedIn Groups from a local business who had been obviously scammed by an SEO company. It’s a great question, and one that’s well worth exploring. How to Sniff Out SEO Scams As SEO experts ourselves, it pains us to hear clients tell us horror stories about SEO […]

How Hotels Can Use PPC To Increase Reservations

Brian McGrath

If you do any marketing for a hotel, having a PPC campaign (also known as paid search, SEM, search engine marketing) ready to go at the drop of a dime is a must. Even if you don’t have it active all the time, the ability to market to segmented audiences whenever the need arises is […]

Not All Website Hosting Is Created Equal

Sara Mannix

So you have a great site and you are being found on the web. Mannix Marketing designed your site and hosts it… but you just learned you can host cheaper on HostDone.com for $1.99 a month and GoDaddy for $3/month. So why are you paying $500/year for Mannix Marketing hosting? We offer high quality SEO-friendly […]

graphic with dark grey background and white and gold text that says New Year's Resolutions for Marketers

New Year’s Resolutions for Digital Marketers

Jessica Tracy

The new year is quickly approaching, inspiring many of us to take some time to review the past year – our successes, our failures, the happy times, the sad times, things we’d like to do again, things we’d like to do differently – and everything in between. It’s also a great time to reflect on […]

hotel website features for best website desig

Don’t Miss These 15 Critical Rules When Designing Your Hotel Website

Sara Mannix

Naturally, when doing a redesign, you want the result to be the best hotel website. One that entices lookers to become bookers, choosing your lodging over all the others available. You know the site has to be mobile friendly and easy-to-navigate, with beautiful photography to showcase everything your hotel has to offer… but what else do […]

How to Use Facebook’s Invite Button to Grow Your Fans

Sara Mannix

Facebook now has a feature we call the “Invite Button” for business pages that will allow you to grow your fans exponentially! Here is how it works: If your Facebook page has fewer than 100,000 fans or ‘likes,’ you can invite people who have reacted to your posts to become fans of your Facebook page.

A Picture Is Worth A Thousand Likes

Sara Mannix

It’s no secret that imagery is one of the most important assets when posting social media content. Every post should have an image whether you’re announcing a deal on Facebook or a new product on Twitter. Most marketers would likely agree that including an image is better than not including an image. There are some […]

Eddy Senior Living Communities Website Design Summit Creative Award Winner

Mannix Marketing Wins 2017 Summit Creative Award for Senior Living Community Website Redesign

Sara Mannix

GLENS FALLS NY – Mannix Marketing, a woman-owned, full-service digital marketing agency, has been recognized with a 2017 Summit Creative Award in the category of website redesign for its design of the Eddy Senior Living Communities website. This year’s competition included over 5,000 entries from 24 countries around the world.

Video Search Engine Optimization…Do You Have To?

Sara Mannix

Ok, so you don’t have to employ video search engine optimization as part of your SEO arsenal. But the stark reality is, you absolutely should. Video is an incredibly powerful medium online. Let’s face it – you already know that everybody and their brother is posting to YouTube. From favorite TV clips to hair coloring how-to’s, […]

Flawless Marketing Campaign by Native Deodorant

Sara Mannix

Every marketing consultant knows that word of mouth and reputation are mission critical to a marketing campaign. As the CEO of a digital marketing company, I’m probably more aware than most of the multiple little decisions and actions that go into creating a compelling customer journey. That being said, it really takes a special campaign […]

How to drive tourism to your business this summer

5 Sizzling Summer Advertising Ideas to Drive More Business Now!

Sara Mannix

Looking for ways to get more exposure for your business, attraction, or special events this summer? Whether you’re trying to reach more locals or tourists in Albany, Saratoga, Lake George, or the surrounding regions, here’s how you can quickly and easily drive engagement and reach more customers online with the power of Mannix Marketing’s local […]

Mannix Marketing Welcomes Dani Martindale as Digital Marketing Strategist

Sara Mannix

GLENS FALLS NY – Dani Martindale recently joined the growing team at Mannix Marketing, Inc. as a Digital Marketing Strategist. In her new role, Martindale will provide clients with search engine optimization, pay-per-click campaign management and digital marketing strategies.

Horses exiting the starting gate at the Saratoga Race Course

5 Quick and Easy Marketing Tactics for Reaching More Customers this Track Season

Sara Mannix

The track season in Saratoga Springs is one of the best times of the year for local businesses to get more traffic, leads, and sales. As tourists and locals alike swarm the Saratoga region this summer in search of nearby hotels, restaurants, and attractions, local businesses who promote their deals and offers online can capitalize on that traffic and bring […]

8 Best Tips for Driving More Americade Bookings via Facebook

Sara Mannix

Americade is one of the biggest events of the year for hotels, campgrounds, and other lodging properties in Lake George NY. If you’re wondering how to get more exposure for your property and increase bookings, try these 8 powerful Facebook marketing tactics for your hotel, resort, or campground.

How to Successfully Market Your Summer Camp

Sara Mannix

It’s no secret that marketing your summer camp is essential for increasing your enrollment rates. As a digital marketing agency that promotes summer camps, one of the most common questions we hear is “How should I market my summer camp?” In this article, we’ll break-down this all-important question based on years of experience helping summer camps in Albany, Saratoga, the Adirondacks, and beyond get found […]

3 Key SEO Strategies for Hotels and Resorts

Sara Mannix

More and more travelers are discovering the benefits of direct booking with hotels, making search engine optimization strategies more important than ever for hotel and resort marketing. Our digital marketing specialists have determined the top three SEO strategies for hotels and resorts based on decades of combined experience getting hotels, resorts, and B&Bs found online.

6 Snapchat Advertising Options

Sara Mannix

Snapchat is one of today’s fastest growing social media platforms and is super popular with millennials. In fact, on any given day, Snapchat reaches 41% of all 18-34 year-olds in the United States. If these consumers are part of your target market, you may want to consider advertising on Snapchat.

3 Components of an SEO Program that Can Lead to More Business

Mannix Marketing

An early morning conversation with one of our long term clients inspired this post. Rick Koke, President of Koke Inc., experienced the benefits of SEO for his manufacturing company, and had this to say: “You can love your product line all you want, but it’s what the customer needs that makes all the difference.” From discovery to analysis […]

Video Sitemaps and Hosting: What Businesses Need to Know About Video

Sara Mannix

So you’ve got a great new video for your website, right? There are still some steps you must take to fully optimize that video and generate the clicks you want. Many businesses overlook the importance of developing a video sitemap for their website and do not invest in more sophisticated video hosting (sorry YouTube, you […]

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