Glens Falls Civic Center Website Design and Development

Redesign for local arena increases traffic 53% from Organic Search

The Cool Insuring Arena is a multi-purpose complex in Glens Falls, NY which hosts concerts, sporting events, family entertainment, trade shows and other events. Making it easy for people to find upcoming events and learn about the complex is critical for attracting performers, groups, and attendees alike. Because their old website was feeling outdated, not optimized for mobile devices, and could not easily be updated by staff, they contacted Mannix Marketing for a mobile-friendly, custom designed, easy-to-use website.

The Results

  • 34% increase in overall traffic
  • 60% increase in traffic from mobile devices
  • 53% increase in traffic from organic search results